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Case Studies

Ecar Technology: Making Strategic Choices for Autonomous Delivery Vehicles

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Shengming Liu, Yujie Wang, Ke Ren, Luojia Li
Case Provider: Management School Fudan University
Management School Fudan University 1–17.
https://doi.org/10.12156/FUDAN.CASE202424004
Published: 15 January 2025
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Case Studies

Xiaoice: A Generative AI Company Specializing in Emotional Computing

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Zhe Qu, Xiaolin Wang, Jialiang Yu
Case Provider: Management School Fudan University
Management School Fudan University 1–11.
https://doi.org/10.12156/FUDAN.CASE202424010
Published: 13 January 2025
View article titled, Xiaoice: A Generative AI Company Specializing in Emotional Computing
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Case Studies

Future Mind: A Pioneer in Big Data-Driven Smart Sports

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Gen Li, Yao Zhao, Yangbo Chen
Case Provider: Management School Fudan University
Management School Fudan University 1–13.
https://doi.org/10.12156/FUDAN.CASE202423005
Published: 10 January 2025
View article titled, Future Mind: A Pioneer in Big Data-Driven Smart Sports
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Case Studies

CloudMinds: The Intellectual Property Strategy of A Robot Company

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Xianghua Lu, Chunyi Zhang, Yujie Wang
Case Provider: Management School Fudan University
Management School Fudan University 1–13.
https://doi.org/10.12156/FUDAN.CASE202422014
Published: 02 January 2025
View article titled, CloudMinds: The Intellectual Property Strategy of A Robot Company
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Case Studies

Hina.com : A Vertical Service Platform for Interview Assessment

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Zhen Fang, Xianghua Lu, Chang Yu, Jieyou Zhang
Case Provider: Management School Fudan University
Management School Fudan University 1–14.
https://doi.org/10.12156/FUDAN.CASE202424003
Published: 22 November 2024
View article titled, Hina.com : A Vertical Service Platform for Interview Assessment
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Case Studies

WeRide: Commercialization Exploration of an Autonomous Driving Technology Supplier

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Xianghua Lu, Yujie Wang
Case Provider: Management School Fudan University
Management School Fudan University 1–23.
https://doi.org/10.12156/FUDAN.CASE202423003
Published: 16 November 2024
View article titled, WeRide: Commercialization Exploration of an Autonomous Driving Technology Supplier
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Case Studies

SO-IN Technology: How Far Can It Go?

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Zhe Zhang, Chunyi Zhang, Xiaolin Wang, Dechang Wang
Case Provider: Management School Fudan University
Management School Fudan University 1–14.
https://doi.org/10.12156/FUDAN.CASE202423025
Published: 17 October 2024
View article titled, SO-IN Technology: How Far Can It Go?
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Case Studies

McDonald's Social Media Marketing Strategy in the AIGC Era

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Zhen Fang, Chunyi Zhang
Case Provider: Management School Fudan University
Management School Fudan University 1–16.
https://doi.org/10.12156/FUDAN.CASE202424007
Published: 16 October 2024
View article titled, McDonald's Social Media Marketing Strategy in the AIGC Era
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Case Studies

NanoMicro: How Scientists Can Become Entrepreneurs

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Xianghua Lu, Chunyi Zhang, Lei Ma
Case Provider: Management School Fudan University
Management School Fudan University 1–15.
https://doi.org/10.12156/FUDAN.CASE202421007
Published: 11 October 2024
View article titled, NanoMicro: How Scientists Can Become Entrepreneurs
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Case Studies

Succession of Robert Bosch GmbH -From Family Business Governance Model to Socialization Enterprise Governance Model

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Yuejun Tang
Case Provider: Management School Fudan University
Management School Fudan University 1–19.
https://doi.org/10.12156/FUDAN.CASE202216016
Published: 27 February 2024
View article titled, Succession of Robert Bosch GmbH -From Family Business Governance Model to Socialization Enterprise Governance Model
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Case Studies

RONGAN: A Leading Driver Training School in China

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Kai Yao, Sizhi Li
Case Provider: Management School Fudan University
Management School Fudan University 1–11.
https://doi.org/10.12156/FUDAN.CASE202217001
Published: 27 February 2024
View article titled, RONGAN: A Leading Driver Training School in China
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Case Studies

The Practice of Mobanker in the Field of Credit Risk Management

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Wen Yu
Case Provider: Management School Fudan University
Management School Fudan University 1–13.
https://doi.org/10.12156/FUDAN.CASE202217003
Published: 27 February 2024
View article titled, The Practice of Mobanker in the Field of Credit Risk Management
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Case Studies

Future Orientations of Jingdong Supply Chain Financing

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Xiangfeng Chen, Chuanjun Liu, Zhaolong Yang
Case Provider: Management School Fudan University
Management School Fudan University 1–17.
https://doi.org/10.12156/FUDAN.CASE202217002
Published: 27 February 2024
View article titled, Future Orientations of Jingdong Supply Chain Financing
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Case Studies

Mellower: A Specialty Coffee Brand From China

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Tianjun Feng, Chunyi Zhang, Jiani He
Case Provider: Management School Fudan University
Management School Fudan University 1–21.
https://doi.org/10.12156/FUDAN.CASE202216011
Published: 27 February 2024
View article titled, Mellower: A Specialty Coffee Brand From China
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Case Studies

ANE Logistics

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Tianjun Feng, Chunyi Zhang, Lin Quan
Case Provider: Management School Fudan University
Management School Fudan University 1–18.
https://doi.org/10.12156/FUDAN.CASE202216010
Published: 27 February 2024
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Case Studies

Platform Competition in China: Alibaba vs. Tencent

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Zhiyong Yao, Kun Lin, Yixuan Huang
Case Provider: Management School Fudan University
Management School Fudan University 1–29.
https://doi.org/10.12156/FUDAN.CASE202219010
Published: 26 February 2024
View article titled, Platform Competition in China: Alibaba vs. Tencent
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Case Studies

Huitongda: A Journey of Exploration Toward Rural Industry Internet Platform

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Xianghua Lu
Case Provider: Management School Fudan University
Management School Fudan University 1–14.
https://doi.org/10.12156/FUDAN.CASE202219018
Published: 26 February 2024
View article titled, Huitongda: A Journey of Exploration Toward Rural Industry Internet Platform
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Case Studies

Dianping.com : A Review Empire Derived From Innovative DNA (A&B)

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Case Center
Case Provider: Management School Fudan University
Management School Fudan University 1–24.
https://doi.org/10.12156/FUDAN.CASE202214045
Published: 26 February 2024
View article titled, Dianping.com : A Review Empire Derived From Innovative DNA (A&B)
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Case Studies

Dingdong (Cayman): Leader in Community Fresh-food E-commerce Business

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Lingfang Li, Yangbo Chen, Yi Liu
Case Provider: Management School Fudan University
Management School Fudan University 1–23.
https://doi.org/10.12156/FUDAN.CASE202221003
Published: 26 February 2024
View article titled, Dingdong (Cayman): Leader in Community Fresh-food E-commerce Business
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Case Studies

Tujia: An Unicorn of Accommodation Sharing Sector

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Jinyun Sun, Feiting Wu
Case Provider: Management School Fudan University
Management School Fudan University 1–18.
https://doi.org/10.12156/FUDAN.CASE202217005
Published: 26 February 2024
View article titled, Tujia: An Unicorn of Accommodation Sharing Sector
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