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Book
Published online: 13 April 2026
Published in print: 25 May 2026
10.1108/978-1-80592-096-0
EISBN: 978-1-80592-096-0
ISBN: 978-1-80592-097-7
Book Chapter
Published: 13 April 2026
10.1108/978-1-80592-096-020261002
EISBN: 978-1-80592-096-0
ISBN: 978-1-80592-097-7
... stems from its ability to perform cognitive tasks that were previously the exclusive domain of human intelligence, including pattern recognition, prediction, decision-making, and creative problem-solving. This capability expansion enables organizations to automate complex knowledge work, augment human...
Book Chapter
Series: Progress in International Business Research
Published: 15 April 2026
10.1108/S1745-88622026000020B001
EISBN: 978-1-80686-435-5
ISBN: 978-1-80686-436-2
... global value chains, where international firms operate, is reflected in the expanding range of theoretical perspectives. This supports our encouragement for the participants of EIBA 2024 to think creatively about new research questions and approaches at the intersection of disciplines. For instance...
Book Chapter
Published: 13 April 2026
10.1108/978-1-80686-799-820261002
EISBN: 978-1-80686-799-8
ISBN: 978-1-80686-800-1
... – such as classification, prediction, and generation – under specified objectives and data constraints. In terms of strengths, humans excel at meaning-making, ethical reasoning, creativity grounded in lived experience, and flexible adaptation across diverse, messy contexts, whereas AI excels at high-volume pattern...
Book Chapter
Published: 13 April 2026
10.1108/978-1-80592-096-020261001
EISBN: 978-1-80592-096-0
ISBN: 978-1-80592-097-7
... code through deterministic if-then logical frameworks. This codification process involves translating complex organizational decision-making processes into algorithmic logic that can be executed consistently and reliably by computer systems. The if-then logic provides predictable, repeatable responses...
Book Chapter
Published: 13 April 2026
10.1108/978-1-83708-888-120261012
EISBN: 978-1-83708-888-1
ISBN: 978-1-83708-889-8
... Table 12.1 summarizes the organizations interviewed and their focus areas in AI: Table 12.1. Summary of Primary Case Study Interviews. Company Sector Role Interviewed AI Focus Area Enlog Energy and IoT Co-founder and CTO Energy optimization, predictive maintenance Ridge...
Book
Book Chapter

Published: 13 April 2026
10.1108/978-1-80592-096-020261004
EISBN: 978-1-80592-096-0
ISBN: 978-1-80592-097-7
... enhancing traditional service offerings and systematically modifying established business models to provide comprehensive assistance programs, predictive maintenance services, and diversified alternative revenue streams that leverage their core technological capabilities and market positions ( Volpentesta...
Book Chapter
Published: 13 April 2026
10.1108/978-1-83708-888-120261001
EISBN: 978-1-83708-888-1
ISBN: 978-1-83708-889-8
... to avoid confusion about the concepts in question. AI is the overarching term that refers to the intelligent behaviour exhibited by machines. ML is a branch within AI that is concerned with algorithm development for predicting or decision-making based on the learnt data. DL is a subfield of ML...
Book Chapter

Published: 11 May 2026
EISBN: 978-1-83549-009-9
ISBN: 978-1-83549-010-5
... creation logics . International Journal of Retail & Distribution Management , 49 ( 7 ), 958 – 976 . Charlton , A. B. , & Cornwell , T. B. ( 2019 ). Authenticity in horizontal marketing partnerships: A better measure of brand compatibility . Journal of Business Research , 100...
Book Chapter
Published: 01 April 2026
10.1108/978-1-80686-157-620261005
EISBN: 978-1-80686-157-6
ISBN: 978-1-80686-158-3
... fluidity in multi-stakeholder leadership ( Bundy et al., 2013 ; George et al., 2016 ). Modern organizations operate within a field of overlapping, often incompatible logics – economic, legal, ethical, environmental and political. These logics are embedded in stakeholder demands that resist simplification...
Book
Series: Progress in International Business Research
Published: 15 April 2026
10.1108/978-1-80686-435-5
EISBN: 978-1-80686-435-5
ISBN: 978-1-80686-436-2
Book Chapter
Serial: Managing Innovation in Business Strategy, Marketing and Finance
Published: 18 March 2026
10.1108/978-1-80686-251-120261006
EISBN: 978-1-80686-251-1
ISBN: 978-1-80686-252-8
..., organisations risk becoming rigid and incapable of adapting to unforeseen challenges. AI 's data-driven logic, while powerful, lacks emotional intelligence, contextual awareness, and the ability to interpret abstract reasoning, ethical dilemmas, or creative breakthroughs. Overreliance on AI -generated...
Book Chapter
Published: 22 April 2026
10.1108/978-1-83753-532-320261009
EISBN: 978-1-83753-532-3
ISBN: 978-1-83753-533-0
..., like those in the human brain, to form a network that mimics human logic. The performance of an ANN improves with more hidden layers and increased computational power, which has been made possible by advancements in hardware. This progress has led to the rise of DL , which is essentially an ANN...
Book Chapter
Serial: Digital Materialities and Sustainable Futures
Published: 20 April 2026
10.1108/978-1-83662-172-020261004
EISBN: 978-1-83662-172-0
ISBN: 978-1-83662-173-7
... , 15 ( 1 ), 1 – 11 . 10.1038/s41467-024-47621-w Kim , H. , & Lee , W. ( 2012 ). Framing creative uses for describing cases of appropriation . In Proceedings of CSCW ’12 (pp. 135 – 138 ). ACM . 10.1145/2141512.2141561 Koops , B. J. ( 2021 ). The concept...
Book Chapter
Published: 22 April 2026
10.1108/978-1-83753-532-320261008
EISBN: 978-1-83753-532-3
ISBN: 978-1-83753-533-0
... deep expertise in two areas while maintaining a broad knowledge base. These individuals combine data-driven analytical thinking with creative problem-solving, balancing logic with storytelling and experiential insights ( Friedlein & Mortimer, 2012 ). Design thinking: a human-centred approach...
Book Chapter
Published: 13 April 2026
10.1108/978-1-83662-790-620261013
EISBN: 978-1-83662-790-6
ISBN: 978-1-83662-793-7
... often outperform market-driven models in both productivity and sustainability. Their work, like Boum et al.’s, demonstrates that the most effective innovations frequently emerge from reinvigorating rather than replacing, African organisational logics. Van Nieuwkerk extends this analysis to peacebuilding...
Book
Series: Research in the Sociology of Organizations
Published online: 24 February 2026
Published in print: 17 March 2026
10.1108/978-1-83708-348-0
EISBN: 978-1-83708-348-0
ISBN: 978-1-83708-349-7
Book Chapter
Series: Research in the Sociology of Organizations
Published: 24 February 2026
10.1108/S0733-558X20260000100010
EISBN: 978-1-83708-348-0
ISBN: 978-1-83708-349-7
...Institutional theory provides robust theoretical and methodological tools with significant relevance for informing crisis mitigation and recovery policies in the Global South. This paper examines the importance of institutional logics as a meta-perspective across the three mandates...
Book Chapter
Published: 22 April 2026
10.1108/978-1-83753-532-320261010
EISBN: 978-1-83753-532-3
ISBN: 978-1-83753-533-0
... and focus: structured phases ensure teams stay aligned with customer needs and business objectives throughout the design process. Risk reduction: early risk assessment and mitigation strategies minimise the likelihood of costly late-stage design changes or failures. Predictability...

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