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Keywords: Music festival
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Journal Articles
Journal Articles
International Journal of Event and Festival Management (2024) 15 (3): 416–433.
Published: 13 June 2024
...Amos Chiya Purpose This study aims to investigate the motivations behind visiting music performers’ attendance at a music festival in the context of a rural Japanese island and how these motivations are connected to community revitalization within the framework of social exchange theory. Design...
Journal Articles
International Journal of Event and Festival Management (2022) 13 (4): 422–439.
Published: 08 July 2022
... are expected to assist festival planners in managing and designing festivals that can appeal to millennials who make up a significant percentage of tourism market. Originality/value The study adds to the knowledge of how music festival environment can yield loyalty amongst millennial festival participants...
Journal Articles
International Journal of Event and Festival Management (2020) 11 (2): 255–271.
Published: 28 April 2020
...Kübra Aşan; Kerem Kaptangil; Aysun Gargacı Kınay Purpose The purpose of this paper is to examine the mediating effect of perceived festival value on the relationship between satisfaction and experiences in the context of a music festival. The study presented herein also examined festival...
Journal Articles
International Journal of Event and Festival Management (2017) 8 (2): 204–223.
Published: 05 June 2017
...Martinette Kruger; Melville Saayman Purpose The purpose of this paper is to determine whether a music festival leads to additional intangible benefits such as the appreciation of the specific music genre and music tourism. This was done by using visitors’ behavioural intentions related...
Journal Articles
Journal Articles

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