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Research in Consumer Behavior
Research in Consumer BehaviorAvailable to Purchase
Emerald Group Publishing Limited
Volume
13
ISBN electronic:
978-1-78052-117-6
ISBN print:
978-1-78052-116-9
Series ISSN:
0885-2111
Publication date:
2011
Book Chapter
Introduction Available to Purchase
Russell W. Belk
© Emerald Group Publishing Limited
2011
-
Published:2011
Citation
Russell W. Belk, 2011. "Introduction", Research in Consumer Behavior, Russell W. Belk, Kent Grayson, Albert M. Muñiz, Hope Jensen Schau
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© Emerald Group Publishing Limited
2011
This volume contains the best papers from the sixth Consumer Culture Theory (CCT) Conference. The Conference cochairs have acted as coeditors for this thirteenth volume of Research in Consumer Behavior and provide the following introduction.
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